The Ladies European Tour has strengthened its strategic partnership with OMEGA through the joint development of a world class Tournament Management and Scoring System for golf.
Operated by Swiss Timing, the Official Timekeeper of the Olympic Games, which also partners with the International Olympic Committee, the European Olympic Committee and most of the world’s International Sports Federations, the new Tournament Management and Scoring System includes a host of innovative features which will bring the world-class action closer to the fans.
LET CEO Ivan Khodabakhsh said: “We are delighted to strengthen our 10-year strategic partnership with OMEGA through the development of a truly world class Tournament System. Many industry experts have already told us that they believe ours is now the best system in golf. As Official Timekeeper of the Olympic Games, OMEGA is a company internationally renowned for absolute precision and being at the forefront of technological innovation. There is clearly a unique connection between our brands, especially since golf returned to the Olympic Games at Rio in 2016.”
The LET is now working closely with OMEGA and the Swiss Timing engineers, sport managers and specialists to introduce more technological innovations to record the incredible performances of the world’s best athletes and to better inform the fans of women’s golf.